PRO PLAN® Bright Mind™ is a breakthrough formula proven to improve mental alertness and sharpness in dogs 7+, with results you can see and feel in 30 days*. Once your dog turns seven, their brain starts to change. It becomes less efficient at processing the energy found in food, which can lead to changes in their behaviour. They might start to sleep more and play or socialise less. They can also become disoriented, confused and anxious. This unique blend supports your dog's declining brain function by giving it an alternate energy source. It also contains essential nutrients to support healthy ageing.